One of Avian Brands Peduli's commitments as a platform for social responsibility towards the environment, education, and disaster response. Avian Brands Peduli carries out a 'petik laut' (sea harvest tradition) program in the form of painting fishing boats, which is a tangible form of Avian Brands' concern for coastal communities, especially fishermen.
Avian Brands Peduli once again conducted a Corporate Social Responsibility (CSR) 'Petik Laut' in Pagagan Village, Pademawu District, Pamekasan Regency, East Java. This activity was carried out from July 17 - 20, 2023. Avian Brands Peduli successfully painted approximately 50 fishing boats belonging to the residents.
Avian Brands Peduli provided assistance in the form of Avian Wood and Iron Paint to beautify the appearance of fishing boats #NewAgain and at the same time provide protection for the fishing boats. The amount of paint assistance provided by Avian Brands for painting 50 fishing boats in Pamekasan was 283 kg of Avian Wood and Iron Paint.
This activity was enthusiastically participated in by all fishermen in Pamekasan, decorating their boats with various attractive boat designs. The colors of the fishing boats looked more appealing because Avian Wood and Iron Paint has a glossy finish, maximum coverage, and high quality.
The 'petik laut' tradition event in Pamekasan concluded lively with art performances from local residents and a parade of fishing boats that had been decorated using Avian Wood and Iron Paint. With this 'petik laut' tradition, the unity of the community in Pamekasan can be strengthened, and the appearance of fishing boats can be transformed #NewAgain.
