September 10, 2026

Avian Brands Strengthens Its Commitment to Responsible Product Development through the Animal Testing Policy

keberlanjutan-artikel-1789440447-6aa8b1bf045b3

Surabaya, September 10, 2026 — As a company operating in the paint and coatings industry, Avian Brands understands that product safety and quality must be prioritized throughout all stages of the product life cycle, from raw material selection, research and development, formulation, production, testing, distribution, and use, to product end-of-life management.

For Avian Brands, innovation is not only about creating high-quality products, but also about how those products are developed responsibly. Avian Brands is committed to conducting its business responsibly, ethically, and sustainably, while continuously considering human safety, environmental protection, and animal welfare.

As part of the implementation of this commitment, Avian Brands has established a ‘No Animal Testing Policy’, a policy that specifically governs the Company’s principles for avoiding the use of animals in product research, development, and evaluation processes.

This policy was established and signed by the President Director of Avian Brands on December 22, 2025, as a form of management support for ethical and responsible product development practices. In line with this commitment, Avian Brands has communicated the policy to all Research, Development & Innovation (RDI) employees to ensure that the principles are understood and incorporated into Avian Brands’ product development processes.

Avian Brands’ ‘No Animal Testing Policy’ also covers the supply chain. Avian Brands encourages suppliers to provide transparent raw material safety information, use scientifically sound and accountable methods, and avoid unnecessary animal testing. Practices related to animal testing may also be considered as part of Responsible Sourcing and Supplier Due Diligence.

Through these initiatives, Avian Brands continues to strive to deliver products that are safe, high-quality, innovative, and responsible, while strengthening its commitment to animal welfare and sustainability. Going forward, Avian Brands will continue to follow developments in science and technology, including responsible testing methods, while strengthening internal capabilities and collaboration with various stakeholders to support responsible innovation.